4 Physicians. 24 Hours.
Experience a Day in the Life of Military Physicians
To increase consideration of pursuing a medical career in the Military among aspiring physicians, MullenLowe created a robust storytelling experience told by interacting through time of the individual stories of four unique military physicians. From a breadth of content spanning from videos, photos, quotes, and more, our audience can discover a 360 view of military physicians in an engaging, immersive environment. The experience consisted of 120+ pieces of content, including 50 short-form videos, paid ads, and earned social placements.